Posts tagged as 'interiors'
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From this week until the end of February, Selfridges will be introducing a Quiet Shop as part of its No Noise retail initiative. No Noise celebrates the power of quiet in a society of information overload and finds calm amongst the crowds. Some of the world's most recognisable brands have worked with the initiative and have removed their logos to create a collection of de-branded products. Selfridges has also removed the logos from its yellow bags. See if you can recognise any of the products below without their logos, some are easier than others!
Selfridges will also be bringing their Silence Room back as part of the initiative to allow shoppers to "retire from the whirl of bargains and the build up of energy". The room was first introduced by Harry Gordon Selfridge in 1909. The room has been redesigned by architect Alex Cochrane and has an insulated inner-sanctum that shields the noise from human traffic in-store.
Ben Lavender, UK office
Given my excitement of recently booking a trip to New Zealand, I thought it was about time – as the only New Zealander in the office – to contribute to the blog with a case study of great New Zealand packaging design. Originally I was going to talk about lots of different packaging and branding design from New Zealand but after chatting with a colleague about cool beer/bottle designs the other day, I decided to narrow my topic to my favourite New Zealand brand - introducing... Mac’s Beer!
If you don’t know Mac’s Beer already, you are missing out. I’m not a designer – or even really a beer drinker - but I absolutely love the concept for this design – and it helps that the beer is really good too. Let's start with overall branding design for the core Mac’s Beer range.
On each bottle you know exactly what you’re getting from the colour coding and with big, bold typography, each flavour shines from the bottle. The designers must have had a dream job on this bottle, adding the texturized ripple effect around the neck and unusual cap.
Moving on to the 6 packs, there again is prominent colour coding so consumers can quickly get to their favourite Mac’s on shelf. What I love about the 6 packs is how the copy and the funky illustrations start to bring each flavor to life but keep a really strong brand identity across the range.
The website really is a great range extension from the branding but is starting to get a bit more interactive with its fans. On the website you can find out more information about your favourite beers, ciders and fruit drinks, find out where in the world you can find Mac’s beers, and my next favourite thing about the Mac’s beers – the restaurants.
Onto the Brewbars… being from New Zealand, I’m really not into chain restaurants and although Mac’s has about 8 or 9 restaurants now, I would not consider it a typical chain restaurant. During my time at university, I made it my mission to spend as much time at the Nuffield Street Trading Restaurant or Northern Steamship Brewbar for brainstorming, studying or socializing. I won’t go into detail about each of the restaurants – I’ll leave you to look at the pictures and I’m sure you’ll be sold. Along with the amazing and intricate interior design, the food was good, atmosphere good and beer is GOOD!
Check out the Mac’s website here. On there you’ll also find links to Mac’s Brewbars – a must visit if you ever get the chance to go to New Zealand.
Anna Takarangi, UK office
I love our design studio here in Sydney, it's modern, quirky, unique and feels like a great space to spend the day in. However, just recently I’ve spotted a few inspirational places and can’t help but think we could make some improvements...
Saatchi & Sattchi Bangkok (above), oozes sex appeal. It has rich colours, fun shapes and just check out that inspiration wall dinosaur. It's an advertsing agency I’d use just so that I can lounge around in the reception.
The Skype offices in California (below), are another colourful addition to my Pinterest ‘interiors’ board. The seating and rooms have so much personality and style of their own. You can go from vibrant to monochrome just by walking next door.
My own personal favourite place to work has to be the LEGO offices in Billund, Denmark (below), where the whole building looks so much fun. As if being surrounded by the iconic little bricks all day isn’t enough, workers here have a slide and games tables to entertain themselves at lunchtime!
...now where can we install that trampoline in our studio?
Lisa Hastings, Australia office